How do you go from a market stall to a multinational, multi award-winning cosmetics brand? How do you go from a spare room to an ever-expanding local base that supplies over 2,000 shops around the planet? This Belfast start-up now works with some of the world’s most successful make-up artists and has witnessed an 800% increase in online sales during the pandemic. Along the way it has built up a global social media following and its founder turned down two offers on Dragons Den. This is the story of Brendan McDowell and BPerfect Cosmetics.
